Squarespace to WordPress Migration, Australia

Squarespace is a good product that people outgrow in a predictable way: they need a blog structure it will not give them, a form that does something specific, or a site their own team can extend. A Squarespace to WordPress migration is straightforward, provided you know in advance which parts of a Squarespace site do not come out of the export file. We move Australian business sites from Squarespace to WordPress at a fixed per-page price.

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Not quite what you are after? Moving an online store rather than a content site? Squarespace Commerce migrations follow a different path, closer to our Shopify to WooCommerce process, because products, orders and payment setup have to be handled as well.

Australian team

Based here, working your hours, not a timezone away

144+

projects delivered

Over 10+ years building and maintaining sites for Australian businesses

One developer, start to finish

The same person every time: no re-explaining your site

Straight answers, on your terms

We only take work we can finish. Ask us anything first: no obligation

What the Squarespace export actually contains

The WordPress export gives you pages, blog posts, images and basic text. It does not give you Summary Blocks, Gallery Blocks, index pages, custom CSS, form submissions or product data. It also exports only one blog collection, so a site running two blogs, or an events calendar, needs the rest brought across another way. Those are the parts people are most surprised to lose, and knowing which of them matter to you is the whole planning conversation.

How a Squarespace to WordPress migration runs

We start by listing every live URL, from the site's sitemap and a crawl, so nothing is forgotten. The export file is imported into a WordPress staging site, with images pulled into the media library. Index pages, Summary Blocks and galleries are rebuilt, then forms and the services they fed. Each old URL is mapped to its new one and a 301 redirect is set for it. You review the staging site, we point the domain at the new hosting, check the redirects live and submit the new sitemap in Google Search Console. Squarespace stays active until you are happy, so there is always something to compare against.

Images: make sure they actually moved

An imported post can look perfect while its images are still being loaded from Squarespace's servers rather than your own. Those references can stop working once the Squarespace subscription ends, and the site then loses its pictures weeks after launch, when nobody is checking. We confirm every image lives in the WordPress media library and that no page still points back at Squarespace before the subscription is cancelled. It is also the right moment to resize oversized originals, which helps page speed.

Index pages and Summary Blocks have no WordPress equivalent

Two of Squarespace's most-used layout features are proprietary. An index page becomes a WordPress page template; a Summary Block, which pulls posts dynamically by collection and tag, becomes a query. They can be reproduced faithfully, but they must be rebuilt rather than imported, and they are usually the largest single piece of work.

The URL structure changes, and rankings depend on the redirects

Squarespace puts blog posts under a collection path that WordPress will not reproduce by default. Every existing URL needs a mapped 301 to its new location. This is the difference between a migration that keeps your search traffic and one that resets it, and it is the step most often skipped.

Forms, and where your submissions have been going

Squarespace forms post to Squarespace, and if they feed a Google Sheet or a mailing list, that connection ends with the platform. Rebuilding the form is easy; rebuilding the workflow behind it (notifications, storage, the CRM it fed) is the part worth auditing before you move rather than after.

Rebuilding the design without inheriting its limits

Squarespace templates are opinionated, and part of what you are buying with a migration is escaping that. We normally reproduce the design closely enough that returning visitors are not disoriented, while removing the constraints that made you leave. It is worth being deliberate about which parts you are keeping because you like them and which because you are used to them.

What you own afterwards

A WordPress site on hosting you control, with a theme and content you can take anywhere. That is the durable argument for the move, more than any individual feature. It also means maintenance becomes yours, which is worth pricing honestly, either as your own time or a WordPress care plan from $159 AUD a month.

Should you move from Squarespace to WordPress at all?

Stay on Squarespace if the site is small, changes rarely, and your team is happy editing it; the move costs money and gives you software to look after. Move when you have hit a wall that matters: you need content types Squarespace does not offer, such as a searchable directory or a resources library, an integration with a CRM or booking system that has no Squarespace connection, several editors with different permissions, or more control over technical SEO than the platform allows. If you cannot name the wall, you probably have not reached it yet.

Squarespace migration questions

How much does it cost to move from Squarespace to WordPress?

We quote per page: $300 AUD for a single page, $250 AUD per page from two to nineteen, and a custom fixed quote at twenty or more. So a typical eight-page brochure site is a known number before we start, not an estimate.

Will my Google rankings survive?

They should, if the redirect map is complete. Rankings are attached to URLs, so every old URL must point at its new equivalent. Expect a short unsettled period while Google recrawls, then a return to where you were: assuming the content came across intact.

Can I keep editing the site myself afterwards?

Yes, and that is usually a reason people move. We hand over a site your team can edit, with the page structure set up so adding a page does not require a developer. We include a walkthrough at handover.

What happens to our domain and email when we leave Squarespace?

Both can stay as they are. If the domain is registered through Squarespace, you can keep it there and change the DNS, or transfer it to another registrar. Before changing anything we copy every existing DNS record, including the mail records for Google Workspace or Microsoft 365, so email keeps flowing while only the website moves.

Should we cancel Squarespace as soon as the new site is live?

No. Keep it for a few weeks after launch. It is your reference if a page, image or form turns out to be missing, and it is cheaper than reconstructing something from memory. Cancel once the redirects have been checked and every image is confirmed to be served from WordPress.

Will the WordPress site be faster than our Squarespace site?

Not automatically. Speed depends on the hosting, the theme and how heavy the pages are, and a WordPress site loaded with plugins can easily be slower. Built sensibly on decent hosting, with images resized during the move, it is usually at least as quick, and you gain control over caching and image handling that Squarespace does not give you.

How long does a Squarespace migration take?

It depends less on the number of pages than on how many index pages, galleries and forms need rebuilding. A plain brochure site moves much faster than one built around Summary Blocks. We give you a date with the fixed quote, after we have seen the site.

Get a fixed migration quote

Tell us what is happening and we will come back with a fixed quote and a timeline, usually within one business day.

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Move from Squarespace to WordPress without losing pages, images or rankings: full redirect map, rebuilt index pages and forms. Fixed per-page price.

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From first call to live: four steps, no surprises.

Every CloudyWP project runs the same way, whether it is a one-page site or a store with a thousand SKUs. Here is exactly what happens.

01

We map what you actually need.

A single scoping call, then a written plan: what gets built, what it costs, and when it ships. No discovery-phase invoices, no moving targets.

  • Free scoping call
  • Written scope document
  • Fixed price, no hourly creep

48 hrs to your quote

02

We design and build it properly.

Custom WordPress or Shopify on clean code you own outright. Every build ships fast, passes Core Web Vitals, and is handed over documented.

  • Design signed off before build
  • Core Web Vitals passed
  • Full code ownership

95/100 average PageSpeed

03

We automate the busywork.

Your site talks to the tools you already run: CRM, invoicing, email, stock. The repetitive admin stops being someone's job and starts running itself.

  • CRM & invoicing connected
  • Stock and orders in sync
  • Alerts when something breaks

15 hrs saved every week

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